Magic Mouse Toys
At Magic Mouse Toys you will find a wide selection of toys including collectibles, puzzles, board games, plush animals, and much more. Since their grand opening in 1977, people from all over the country have stopped by the store which ultimately turns into an unforgettable experience.
Branding
There is currently no brand guidelines for Magic Mouse Toys, and the visual communications feels very aggressive and non-cohesive. This does not allow customers to feel the sense of community that is prevalent within this business.
Problem
Mood-boards
The main objective of this rebrand is to develop a unique identity that conveys the legendary and enduring experience that customers have come to expect from Magic Mouse Toys.
Solution
Primary Logo
Secondary Logos
Icons
A twist on primary colors to convey familiarity within your experience at Magic Mouse
